Demystifying Master Data Management

By rajgupta

Dear All,

While most of my posts are complete by themselves, you have to link to my knowledge portal for this one, as it is a long page. I think you will achieve a good clarity about MDM, its various domains and how it is different from CRM, BI, Meta data management, Data Warehouse etc…Few snippets:

  1. Customer Data Integration is not MDM, but one domain out of it.
  2. Product Master Data Management and Customer Master Data Management are toughest of all.
  3. MDM can exist without any Data Warehouse or BI platform.
  4. CRM is not customer data integration…

Please refer  What is Master Data Management? in my knowledge portal Business Intelligence and Performance Management Institute.

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